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What's The Buzz?

Hi, I'm Ilene Lelchuk Snyder 

Journalists make the best content and copywriters. I should know.

For more than 15 years, I worked as a beat reporter for daily newspapers, including the San Francisco Chronicle, where I had a front-row seat to historic social change, political power plays, and quirky tales of the City. 

I wrote about mayors and murders. Homelessness and high-end real estate. Street gangs and surf gangs. Public education and robotic public toilets.

Then, as newsrooms began shrinking and my family grew, I moved to freelancing and solo entrepreneur-ing for the last 10+ years. 

Brands and nonprofits came calling, and I realized I love using my journalist skills...


storytelling, researching, jargon-free writing, unraveling complex topics, and understanding the media landscape...

 

to help clients nail their goals. 

I help clients get the leads, sales, donations, followers, Google rankings, and media headlines of their dreams.

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Creating content and strategy for 25+ years

and loving every minute of it. 

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Buzzing about client wins

Google rankings ⬆
​Email open rates â¬†

Leads & Sales ⬆

Donations ⬆

Investors ⬆

✵ Earned media in SF Chronicle, SJ Mercury News, NBC, CBS, FOX affiliates + more

✵ Thought leadership placements in Forbes, Inman, Business Journals + more

Ilene made a great first impression. Before our initial meeting, she researched our organization by studying our website carefully to get a feel for “our voice” and the style of writing needed. Like a great reporter, on our first call, she asked detailed questions to make sure she could hit the mark. And, she did! 

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Jeanne and Jeff Geoffray 

Founders, The 431 Exchange

The new website that Ilene designed and wrote the web content for has been doing its job! Joyful Discovery Preschool has had a TON of calls, emails and interest since the site went live. Ilene really understood our school’s mission, which now shines through the site. I would recommend her work to anyone!

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Laura Senenko

Director, Joyful Discovery Preschool

Ready for buzz-worthy, keyword-rich SEO content that drives results?
Yeah, you are. 

© 2023 The Buzz Content 
Website by Ilene Lelchuk Snyder
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